HARD ROCK AND OCEAN CASINO MISSING PRIME ONLINE OPPORTUNITIES IN NEW JERSEY

As the country entered lockdown due to the pandemic, land-based casinos were forced to close their doors for several weeks. Stringent ‘stay at home’ measures and the fear of contracting the virus compelled individuals to transition their gambling activities to the online casino industry, which offered a safer and convenient alternative.

Despite the lifting of these restrictions, a significant number of people still choose to steer clear of crowded places like land-based casinos and instead opt for the advantages offered by online gaming.

The growth of online casinos and sports betting in New Jersey is causing challenges for land-based casinos in Atlantic City to recover their pre-pandemic revenue. Moreover, the industry is confronted with the added difficulty of New York’s plan to establish three land-based casinos, and the impending smoking ban poses further obstacles in envisioning a prosperous future.

An Overview of the Article:

  • An Examination of the Latest Additions to Atlantic City’s Casino Scene
  • Comparison of Hard Rock and Ocean Land-based Casinos with Online Gambling
  • When it comes to the world of gambling, there are different options available for players to choose from. Two popular choices are land-based casinos, such as Hard Rock and Ocean, and online gambling platforms. In this article, we will compare and contrast these two options to help you make an informed decision about where to play.
  • Firstly, let’s look at the land-based casinos. Hard Rock and Ocean are both well-known establishments that offer a wide range of games and entertainment options. These casinos provide a unique and immersive experience, as players can physically interact with the games and socialize with other gamblers.
  • One advantage of land-based casinos is the atmosphere they provide. The sights, sounds, and energy of a bustling casino floor can be exhilarating and add to the overall excitement of the gambling experience. Additionally, players can enjoy amenities such as restaurants, bars, and live entertainment, making it a complete entertainment package.
  • On the other hand, online gambling offers its own set of advantages. One of the biggest benefits is the convenience it provides. Players can access their favorite casino games from the comfort of their own homes, without the need to travel to a physical location. This saves time and money on transportation and accommodation.
  • Online gambling also offers a wider variety of games compared to land-based casinos. With just a few clicks, players can explore hundreds of different games, ranging from classic casino favorites to innovative and unique options. Online platforms also often provide bonuses and promotions, giving players more opportunities to win and enjoy their gambling experience.
  • Another factor to consider is the availability of online gambling. While land-based casinos have set operating hours, online platforms are accessible 24/7, allowing players to gamble whenever they want. This flexibility appeals to those with busy schedules or those who prefer late-night gaming sessions.
  • However, it is important to note that online gambling does have some limitations. The lack of physical interaction and socialization can be a drawback for some players who enjoy the social aspect of visiting a land-based casino. Additionally, there may be concerns regarding the security and fairness of online platforms, making it crucial to choose reputable and licensed websites.
  • In conclusion, both land-based casinos like Hard Rock and Ocean, and online gambling platforms have their own advantages and disadvantages. The choice ultimately depends on personal preferences and priorities. If you value the immersive atmosphere and social interaction, a land-based casino may be the right choice. On the other hand, if convenience, variety, and flexibility are important to you, online gambling provides a convenient and exciting option.

Hard Rock and Ocean Casino Resort Begin with a Powerful Start

Ocean Casino Resort and Hard Rock Hotel & Casino, the latest additions to Atlantic City’s casino scene, will mark their fifth anniversary in 2023. These two establishments have witnessed remarkable growth after the pandemic, outperforming almost all other land-based casinos in the state, with the exception of the prominent Borgata Casino.

Both casinos prioritize providing an outstanding land-based casino experience and do not have a strong online presence, especially when compared to the major online brands. As an example, Borgata is currently the top casino brand in the state, generating $60,516,428 in revenue from land-based gaming and an additional $44,012,713 from online casino activities.

MonthHard Rock ACHard Rock OnlineOcean ACOcean Online
May$38,786,821$5,725,676$29,750,487$3,428,650
April$38,802,074$5,712,960$34,201,710$4,719,115
March$39,967,383$6,832,131$34,605,232$4,605,260
Feb$37,511,642$5,619,451$26,293,994$3,794,936
Jan$35,910,042$6,047,782$30,524,247$3,937,612

Ocean and Hard Rock Casino consistently ranked among the top three casinos, alongside the renowned Borgata brand, in the majority of the mentioned months. Given their reputation as premier casinos in the state, one might expect them to excel as online casino partners, much like Borgata. However, contrary to expectations, Hard Rock and Ocean occupy lower positions in the online casino industry in New Jersey, whereas Borgata remains dominant.

If there is no reliable online casino, the potential success of these casinos once the New York land-based casinos are introduced remains uncertain. Although Ocean Casino Resort has already implemented a no-smoking policy, it is unclear how the smoking ban would impact the land-based revenue of Hard Rock Casino.

In order to enhance their chances of survival amidst upcoming changes, both casinos should focus on developing robust online casino platforms, which can greatly contribute to revenue growth.

With each passing month, the online industry consistently experiences growth, establishing new revenue records. Although online casinos currently generate less revenue compared to their land-based counterparts, considering their upward trajectory, it is only a matter of time before they catch up.

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